Cincinnati/ Northern Kentucky International Airport (CVG) is working with London-based technology provider, Veovo, to expand data input at the airport.
CVG was the first US airport to deploy internet of things (IoT) sensor technology in the security checkpoint to monitor wait times. That project and the data that was drawn allowed CVG and the Transportation Security Administration (TSA) to make data-driven decisions on staff scheduling, which improved wait times and passenger experience.
Now the Kentucky transport hub is adopting Veovo’s airport-wide flow management technology to obtain a greater understanding of passenger movement beyond the security checkpoint and into other areas of the terminal and concourses. Specifically, the airport will be able to see how travellers, processes and airlines interact and interconnect.
“Providing memorable and predictable journeys, from the driveway to the runway, is a top priority for CVG, and data is the key enabler for our vision,” said Brian Cobb, Chief Innovation Officer, CVG. “Innovative solutions, like those provided by Veovo, allow us to gather and analyse data in real-time and proactively put it to work. We will be able to make better plans and improve productivity, respond to customer needs faster and tap into revenue growth opportunities.”
The technology will be rolled out in phases throughout the year and once complete, historical and live data will enable CVG to make daily operational decisions as well as long-term facility improvement plans. Airport management and operations teams will be able to evaluate how disruptions affect passenger behaviour to prevent issues and/ or mitigate their impact. Dwell and flow data can also be used to strategise plans for layout configuration, signage, food and beverage placements and gate assignments.
And as passenger traffic returns, these insights will help the airport grow efficiently with the right staff resourcing and concession planning to improve product offerings and placements for travellers.
“CVG is one of a growing number of airports globally that have come to recognise the intrinsic value of managing and understanding passenger movements throughout their concourse,” said James Williamson, Veovo’s CEO. “Because traveller behaviours can vary, depending on volumes, time of day, travel class, destination and various other factors, this technology is invaluable in developing an even greater knowledge of the customer journey and helping to shape its future.”
