Servy, which offers a self-service platform for hospitality, has transacted its 10 millionth order. The milestone comes just one year after the business hit its five millionth order at Dallas Fort Worth Intenrational Airport in the US.
While it took the company five years to hit five million transactions, it’s an impressive achievement to hit another five million transactions just a year later. “It’s testament to the adoption of the technology within the industry and a true paradigm shift among guests,” said Jeff Livney, Chief Experience Officer at Servy.
“Our unrivalled scale and scope in our airport network and distribution channels mean that we have the unique capacity to analyse and assess meaningful quantities of data intelligently, to enable the right decisions to be made about what’s best for our customers and their travelling guests to enhance their journey across the network and drive revenue.”
With a presence in more than 80 airports and over 1000 restaurants and retail outlets across the Americas, Europe, the Middle East and Asia Pacific, Servy has a strong track record in enabling leading airports and concessionaires to gain invaluable insights into the purchasing habits of their guests – using intelligent insights and Servy’s rapidly expanding user base.
“Given the significant and rapidly growing data size achievable by Servy’s portfolio of airports and hospitality partners, the opportunity to create the first concessions-focused artificial intelligence (AI) capability leveraging machine learning at scale is now possible. Servy Insights+ creates the opportunity for airports and hospitality partners to leverage data across the industry’s leading e-commerce platform and distribution network to drive better guest experiences and significant commercial benefits,” Livney added. “This is truly a ‘rising tides floats all boats’ moment for the industry, and we are excited to engage our partners in this consumer insights revolution.”
Servy’s portfolio, which includes the Grab Airport Marketplace (the largest e-commerce platform in airports worldwide) is helping restore confidence in the travel experience. According to Servy’s sister company Airport Dimensions, 60% of travellers would consider using digital pre-order services to make food and beverage purchases at airports, with the fastest growth occurring in the US and the UK, where Servy has a significant presence.
