The African Airlines Association (AFRAA) and Routes have signed a Memorandum of Understanding to work together to stimulate new air services and champion the African aviation industry in what is the first formal agreement between the two in history.
Through the partnership, AFRAA and Routes will work jointly on sharing data and analytics, the promotion of key issues affecting airlines and airports within Africa and access to media opportunities – among other mutually beneficial actions.
With projections indicating that the African continent will be one of the fastest-growing aviation markets within the next 20 years – accounting for 334 million passengers by 2037 – Abdérahmane Berthé, AFRAA Secretary General commented that the MoU will be beneficial to support the development of aviation in Africa: “Which is growing at above global average rates but accounts for less than 3% of global traffic.”
“Strong partnerships among industry stakeholders are instrumental to the realisation of African aviation’s potential which will result in economic and social benefits for the continent,” Berthé added.
“Among our new strategic objectives is to become a hub for data intelligence and expertise on the African Aviation Industry,” he continued. “African airlines have to keep up with the developments through proper information management and data intelligence. We count on the data and analytics support from this partnership to back this objective.”
Steven Small, brand director for Routes, said: “We are delighted to have established a formalised agreement with AFRAA, following many years of working closely together.”
“The synergies in values between our organisations, regarding driving a sustainable air transport industry for the African region, makes this a powerful partnership that we are excited to develop,” he added.